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13 May Sites that Allow you to Respond to Online Reviews [INFOGRAPHIC]

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sites that allow owner responses

The relationship that your company fosters with your current client base is important. Putting effort into the customer connection pays off as it resolves doubts, boosts enthusiasm for what you do and helps the patrons of your business spread the word about what a great...

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10 Jun Will Foursquare Forfeit to Google, Yelp and Facebook?

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Foursquare

Foursquare

When local business listings and social media come together, the result can be a real knockout.

  Foursquare has been one of the biggest contenders in this fight, using its local search and discovery service to carve a real niche in the marketplace. It has the ability to push notifications and advertising messages to a user depending on where they are physically located, using your smart phone’s internal GPS unit. For example, if you are walking by a Starbucks, Foursquare can sense your position and push out a notification inviting you to come and meet their new barista Jacob, who makes a mean pumpkin spice latte. This geo-specific form of advertising can be a great way to lure new customers who are passing by your business place while using the Foursquare app. Local geographically based advertising will be a big part of the future of advertising and is one of the strongest features that has up to this point, separated Foursquare from the pack.
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