July 2016 - WebPunch

27 Jul 5 Sites that use Customer Reviews Authentically

Posted by: Melissa Hall

Pop Quiz: Today’s consumer makes decisions to choose a service or product based on what?

If you said Customer Reviews then (ding ding ding) you’re right! 90% of consumers say that buying decisions are influenced by online reviews and 88% of consumers trust online reviews as much as personal recommendations. Potential customers can seek out your reviews on the well-known review sites like Google and Facebook - but wouldn’t putting them front and center on your website make their job that much easier? By doing so you’d be giving your customers a level of transparency, showing them that you are willing to put forth reviews that realistically show what people think about you.

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25 Jul INFOGRAPHIC: How to work with Facebook Unofficial Pages

Posted by: Barb Senkala

Verifying a Facebook Page: Alright let’s get down to Business! Facebook Business that is. A question we get all the time is How to go about verifying your Facebook Page. If you don’t currently manage a Facebook Page then there is a very good chance one...

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25 Jul Customer Feedback is shaping your Brand. Are you paying attention?

Posted by: Melissa Hall

Customer Feedback is Shaping your Brand

Traditional marketing has, in the past, been a series of very prescribed messages and controlled delivery over an email, website or social outlet. But these messages are less and less believable. Consumers today are veering away from those tailored messages and instead going straight to Customer Feedback.

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21 Jul What’s great/Not so great with Google’s New Local Search

Posted by: Melissa Hall

Two weeks ago we talked about how Google Local Search is now incorporating Ads in the top listings that comes up during a local search. Today we share what that actually looks like on your device, and how you can get your Business Listing on board.

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19 Jul Yelp has gone Pokemon Go crazy too!

Posted by: Melissa Hall

Can your Business jump on the Pokemon Craze?

Pokemon Go is all the rage. And now the juggernaut Online Review Site Yelp has updated their review search filters to get on board. You can search for services that are close to a Poke Stop so you can now spend your Saturday running errands, grabbing lunch and catching a Pikachu or Pidgey.

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14 Jul Angie’s List is Now Free!

Posted by: Melissa Hall

Online Reviews on Angie's List now visible for Free

Angie’s List, the popular website for finding, hiring and reviewing local businesses is now free to join! Since it’s founding in 1995 the service has always been paywall protected. Consumers weren’t able to see online reviews and local service providers couldn’t get on the site without an annual subscription.

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06 Jul Why You Should Have Corporate Manage Your Business Listings

Posted by: Matt Jones

Brands need visibility in order to succeed and rise to the top. One of the greatest tools a company can use to get in front of prospective clients is to create business listings. Sometimes franchises and businesses with multiple locations allow each location to create their own business listings. Like Donald Trump’s hair or a New Kids on the Block reunion tour, this is a bad idea. Here are 5 reasons why managing business listings should be in the hands of corporate.

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