July 2014 - WebPunch

14 Jul Now You See it, Now You Don’t – How Google Filters Online Reviews

Posted by: Karin Siccardi

Now You See it, Now You Don not - How Google Filters Online Reviews

Much like Yelp’s Disappearing ReviewTrick in which online reviews suddenly filter into the Not Recommended folder, Google has its own version of the Online Review Vanishing Act. Google is an autonomous entity which allows them the power to decide which reviews stay and which ones go up in smoke.

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02 Jul Google’s Pigeon Hole

Posted by: Matt Jones

It’s been said that the only constant in life is change. When it comes to Google, this saying is even truer. It’s estimated that Google changes its algorithms 500-600 times per year. Most of these changes are minor; but last July Google updated it’s search algorithms that affect local listing and organic search results into what is arguably the most significant change in the last two years. This update has been code named “Pigeon” by the creative thinkers at Google.

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